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The Dissolve website decides on business dissolution

Sometimes, even the best ideas and most useful products and services do not end up panning out in the real world of business, whether in California or elsewhere. After giving it a go, an entrepreneur may end up having to consider selling a business or even begin the business dissolution process. This is what one entertainment website recently decided to do.

The website, The Dissolve, focused on critiques and commentary on movies. The company had partnered with Pitchfork Media, although the website ultimately was not able to keep up with its financial challenges. The website abruptly shut down in early July with a short announcement posted on the web as well as various social media sites.

All employees of The Dissolve were terminated, according to the website. The Dissolve had gathered a group of established movie writers and critics. The company experienced difficulty cultivating its following, partially due to the reading habits of Millennials who tend to visit specific articles and jump around to various places all over the web. Also, the company had trouble with Gen Xers and Baby Boomers who prefer reading print material or tend to read more established news and media sites.

The owners of the website will be moving forward with the business dissolution process. This is a process that many businesses in California also confront. It will be necessary to file the correct paperwork with the appropriate regulating agencies and to ensure that any applicable laws and governmental regulations have been observed. Also, loose ends of any existing legal contracts and agreements will also need to be finalized. Many of these issues are typically handled under the guidance and support of a business and commercial law attorney experienced with the Internet marketplace.

Source: chicagobusiness.com, "Pitchfork Media shutters movie website The Dissolve", Ally Marotti, July 8, 2015

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